Posted by admin on July 9, 2009


Next-Gen LG Chocolate

LG are campaigning hard for their brand-new model in the Chocolate series. After the outstanding performance by the flagship Chocolate series in the past, LG is trying to bank on the hype created by it. The company has already released shadowy preview photos of the upcoming Chocolate model. The mobile is marketed as a “disruptive force in conventional mobile screens”.
If you are wondering what that means, the idea of not seeing a regular LCD panel will further confuse you. The appearance of OLED screen is a possibility. The phone will make an effort to maximise the usability of the inherited style and iconic processor design. The new Chocolate model will be the fourth model of LG’s Black Label series. Extensive details about the hardware configuration will be available after the launch of the model in August.

The worldwide leaders in technology and design have sold more than 21 million handsets of LG Chocolate series. The successor is expected to make a similar impact on the mobile market. The bright history of the previous Chocolate models supports this possibility. The Chocolate series, released globally in May 2006 went on to become the first ‘truly popular’ mobile franchise by the company.

Recently, the head of marketing of LG Mobile UK, Jeremy Newing was quoted saying “We’re returning to an all-time favourite to re-create the original experience”. The Chocolate series spans across 54 countries, which is expected to expand this year. The LG Chocolate and Prada are two best-selling franchises of the company.

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